Launching Summer 2025 · NJ Shore

Your beach pass.
In your pocket.

Skip the lines. Skip the tags. Buy daily or seasonal beach passes from your phone and get in with a QR scan in under 2 seconds.

✓ You're on the list! We'll see you at the shore.

Free to download · No subscription · Launch offer inside

Launching at
Beach Haven
Long Beach Twp
Harvey Cedars
Sea Isle City
Seaside Heights
Brigantine
+ more coming

The problem

Beach passes
are stuck in 1995.

Every summer, millions of beach-goers deal with the same friction. It doesn't have to be this way.

🏷️

Lost tags, wasted trips

You drove an hour to the beach only to realize your tag is still on last summer's bag. Now you're in line at town hall — on a Saturday in July.

📋

Manual enforcement gaps

Beach officers spend their whole shift visually checking tags. Fakes and forgeries go undetected. It's a system built on the honor system.

📊

Zero visibility for anyone

Municipalities can't see real-time visitor data. Beach-goers can't buy a day pass at 7am without waiting for an office to open.

How it works

Three steps.
You're in.

ShorePass removes every friction point between you and the sand.

1

Open the app, pick your pass

Find your beach, choose daily or seasonal, and pay with Apple Pay, Google Pay, or any card. Done in 30 seconds — even on the way there.

2

Your pass lives in your phone

No plastic tag. No paper. Your pass is stored in ShorePass — or added to your Apple Wallet or Google Wallet for offline access, always.

3

Scan and walk straight in

The officer scans your QR code. Green means go. Faster than any tag check you've ever seen — and 100% forgery-proof.

Built for everyone

Loved by beach-goers.
Trusted by towns.

For beach-goers

Access your beach like it's 2025

  • Buy a daily or seasonal pass in under 60 seconds
  • Pay with Apple Pay, Google Pay, or any card
  • Pass stored in-app or in your digital wallet — works offline
  • Transfer a pass to a family member in one tap
  • Expiry reminders so you're never caught off guard
  • Family bundles — manage everyone's passes in one place

For municipalities

Real-time data. Zero setup cost.

  • Live dashboard: sales, visitors, and revenue by day
  • Enforcement officer app — scan QR codes in 2 seconds
  • Weekly payouts directly to your municipal account
  • $0 setup — we earn only when you earn
  • Go live in under 2 weeks — we handle everything
  • Full audit trail and exportable revenue reports

Where we're launching

New Jersey's shore,
all in one app.

Partnering with beaches across the NJ Shore for Summer 2025 — with Long Island, Delaware, and beyond coming next.

Beach Haven
Long Beach Township
Harvey Cedars
Seaside Heights
Brigantine
Sea Isle City
Margate
Longport
Long Island · 2026
Delaware · 2026
Cape Cod · 2026
$0 Cost to download
<2s Gate scan time
Lost tag excuses accepted

Be first in the water.

Join the waitlist for early access, a launch-day discount on seasonal passes, and updates as we roll out across the shore.

✓ You're on the list! We'll see you at the shore.